Primetime reignites the excitement for the on-piste carving category by injecting a youthful design philosophy combined with a state-of-the-art construction process, resulting in a completely new collection that brings the fun back to carving. New technology allows the skier to harness the potential of the collection, with less effort for endless carving, regardless of experience. From seasoned speed lovers to recreational rippers, the models of the Primetime collection are strategically designed to maximize control, performance, and accuracy and do it with ease, so you can focus on all the experiences that make a ski day great.